You've built a great site and you have spent lots of time marketing it and trying to optimize it for the search engines. How can you objectively understand if things are succeeding and create better strategies for continuing to develop your site?
The process of improving and measuring your site begins with understanding your goals and knowing how to interpret the results is critical as you try to develop your site. Analyzing the results using Google, Bing, and your web site logs to formulate a strategy or analyze campaign results requires careful attention to detail. As an experienced web site designer and web master, I can help you learn to interpret the results to create a meaningful plan of action. Once I know how users are responding to your site and your campaigns, I can craft a strategy that can improve your presence, increase loyalty and retention, and bring more users to your site.